Fabulous supersized vintage Italian advertising poster from 1926 for Bitter Campari. We love the striking design by Marcello Nizzoli which delivers maximum impact on this huge poster, the largest version of the poster ever printed. Exceptionally rare.
Founded in Milan in 1860 by Gaspare Campari. by 1920, the first of the iconic Campari cocktails were invented and the same year, Campari began to incorporate art and design into their brand working with some of the most celebrated poster designers of the day: Leonetto Cappiello, Marcello Dudovich, Adolf Hohenstein, and Marcello Nizzoli. Marcello Nizzoli was an industrial designer, architect and painter, and the father of the most famous typewriter Olivetti!
This original poster was printed in four pieces and has been professionally linen-backed. It is sized 78 3/4 x 110 1/4 inches and in Excellent condition. It will be sent rolled (unframed).
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